Building and scaling ABM strategy, outbound programs, and SDR teams.
Over the past four years, I've grown from outbound prospecting into building the ABM program and leading the SDR team at Texada Software, a PE-backed vertical SaaS company.
I operate across strategy and execution, and I'm most energized by spotting patterns in data, systematizing what works, and making it usable by others.
Zubair is someone you want on your most important work.
Over his time at Texada he became an instrumental leader on our team. Give him a complex problem and he'll come back with a solution better than what you initially envisioned. You don't have to chase him down or check the rationale and strategy behind his work. He does what he says he'll do.
He's a strong analytical thinker, and not only in a build a report kind of way. He clearly understands why the numbers move, which makes him a much better marketer than most.
He helped us think bigger about problems we thought were simple, and that kind of thinking is hard to find at any level. Hire him before someone else does.
I had the privilege of managing Zubair early in his career as an SDR, and from the start it was clear he had a cool combination of swagger, intelligence, and work ethic.
That drive translated into professional progress: he was promoted to Senior SDR, and most recently into an ABM role that included managing the SDR team.
Whether prospecting, leading a team, or driving account-based marketing initiatives, he brings energy, curiosity, and a results-first mindset that makes him a force in any revenue organization.
I have no doubt Zubair will continue to make an impact and drive growth in every role he takes on. Any team would be lucky to have him.
I had the pleasure of hiring Zubair at Texada Software, and can say without hesitation that he is one of the most impressive marketing professionals I've led. Over three years, he earned successive promotions from SDR to Senior SDR and ultimately to ABM & SDR Manager.
His upward trajectory was apparent from the outset. Zubair has a relentless work ethic, genuine commitment to the team, and intellectual curiosity to constantly improve.
What set him apart wasn't just his individual performance, but how he made everyone around him better. He raises the standard for the entire team.
His pivot into Account-Based Marketing also demonstrated real strategic instincts. He thought like a builder, bringing innovative approaches to pipeline development in a complex, vertical-specific SaaS environment.
Any organization looking for a high-character, high-performance leader would be lucky to have Zubair. He's an A player in every sense, and I recommend him without reservation.
What stood out to me was his willingness to jump in and figure things out, no matter how new or messy something was. Whether it was aligning with RevOps, working through campaign ideas, or supporting the team, he showed up with a practical mindset and a strong sense of ownership. He keeps things moving without overcomplicating them, and people naturally trust him to get things done. A strong partner to work with across teams.
During our time together, Zubair directly supported me as an SDR while I was an AE. We were able to exceed quarterly and yearly targets in both SALs and revenue. His adaptable strategies quickly promoted him to train and manage, while also generating thoughtful ABM campaigns. He stood out quickly and, most importantly, made others around him better.
Zubair is an exceptional SDR Manager who truly leads by example. Under his guidance, our team consistently exceeded quota and set new outbound records, setting a new standard for productivity.
Zubair is a hands-on leader who takes the time to understand each team member's unique strengths, providing the direct mentorship needed to ensure everyone succeeds. He isn't just a manager; he's a coach who will get in the trenches with you until you've mastered the process.
Because he builds such strong, trust-based relationships, you always know his feedback is rooted in a genuine desire to see you grow. Any team would be lucky to have a leader as results-driven and supportive as Zubair.
I had the privilege of working under Zubair's leadership as an SDR, and he strikes a strong balance between strategy and hands-on support.
What sets Zubair apart is how quickly he turns feedback into action. Whenever I shared a challenge, he didn't just offer advice; he helped solve it. Whether it was building talk tracks to handle objections or creating dashboards to improve lead management, he made sure the team had what we needed to execute.
He is deeply committed to team success, especially under pressure. I will always remember his consistent check-ins: 'How can I help you win?' and then we would map out a clear plan, identify quick wins, and focus on what would move the needle. Zubair is a firm advocate for excellence.
He maintains a high standard of accountability while providing the mentorship needed to meet it. Any organization would be lucky to have a leader as invested in results as Zubair.
I build account-based motions from the ground up, including segmentation, persona development, messaging, targeting, and campaign execution across paid and outbound channels.
I hire, onboard, coach, and develop SDR teams. I design the training programs, talk tracks, and reporting structures that help reps ramp fast and perform consistently.
I build the systems behind the motion: CRM architecture, intent data workflows, enrichment pipelines, dashboards, and the tooling stack that makes GTM teams more precise and efficient.
Interested in seeing the work? Just ask.
Open to full-time opportunities in enterprise B2B SaaS across ABM, outbound, and GTM leadership roles.